Digital Marketing Strategist & Entrepreneur

Work with me and gain an advanced understanding of cutting-edge marketing techniques

Samantha Dorin

Background in digital marketing

For over a decade, I have been working as a marketing professional for companies like Apple Music/Primephonic, the United Nations. I’ve built multimillion dollar programs from scratch with an integrated approach to personas, content and channels. I love building thriving communities and customer bases, providing them value at all marketing interactions. With forward-thinking project management strategies and tactics, I get excited to increase efficiency of both team and program.

My services

With billions of dollars of revenue generated, you can look to me for battled-tested marketing strategies.

Strategy & Auditing

Achieve your team’s goals with a data-oriented marketing strategy. Set yourself up for success with an expert audit of all marketing channels.

Execution Support

I will add to your team or provide upskilling support. Learn the most advanced digital tactics straight from unicorn startups and F500.

Content & Data

Every company has a unique opportunity to create value via content production and data management. Scale up and reduce blindspots.

Areas of Expertise

Search Engine Marketing (SEM)

Implement advanced campaign architecture on Google Ads, Microsoft Ads and Baidu, with platform-specific skills.

Search Engine Optimization (SEO)

Get started with on-page, off-page, technical and conversion rate optimizations. Build the most sustainable marketing channel for cost per acquisition reduction.

Email Marketing

Dollar for dollar, email and lifecycle (e.g. text, push, sales cycle) marketing strategies. Grow and segment your email list, develop persona and behaviorally triggered emails today.

Programmatic, Video, Display

Create video and display campaigns across the multitude of ad networks and native distributors. Develop a forecast and media plan that suits your org’s goals.

Start working with Samantha

If your organization is looking to grow or optimize with cutting-edge digital strategies, I would love the opportunity to help you reach your goals. I work as an advisor for a number of clients, please see my portfolio. If you are interested in starting our work, please reach out to

Ready to speak?